The B2B Marketing Lab is a Growth Marketing Consultancy.

We help businesses transform their marketing strategy, generating qualified leads through content marketing, lead nurturing, website design & build, website content creation and demand generation services.


We are a team of digital marketing consultants, search engine marketers, PPC analysts, content specialists, designers, web developers and social media addicts who are continually researching current and emerging B2B marketing tools and trends in order to deliver best practice advice and consultancy in inbound marketing, social media and search engine marketing campaigns for B2B organisations.

The B2B Marketing Lab is part of The itpr Group, an international digital marketing family, with over 25 years experience and office locations in London, Chicago and Boston. The B2B Marketing Lab has two sister organistions, for more information please visit their websites below.  



ITPR is the 'most-rated by journalists' London-based B2B Technology PR consultancy with over 25 years specialist industry experience.
Be Found Online is an international Search & PPC agency with offices in Chicago, London & Singapore. 

What makes us different?



We are a specialist B2B marketing consultancy and the only HubSpot Diamond Partner in London. We’ve also got more accreditations than any other HubSpot partner in the UK.



Comprised of a bunch of inbound scientists, we’re 'all in' with the inbound methodology - and have a granular understanding of how it - and HubSpot - work.



We provide bespoke HubSpot and inbound marketing consultancy, as we know that there is no one-size-fits-all approach to your marketing activity - and you may have different objectives.



By combining our B2B marketing processes with your business objectives we are able to devise tailored lead-generation campaigns for your company, no matter whether you are a startup, SME or large enterprise.



If you want to learn more about the inbound marketing methodology and the HubSpot marketing automation platform, we provide bespoke training programs for individuals and groups.



The B2B Marketing Lab has experience in a number of vertical markets and therefore a thorough understanding of their nuances, pressures and contexts.

Seven Signs You Need Outsourced Marketing Services

You know that you want to implement HubSpot and now you need to choose who

Our '7 signs you need to outsource your marketing services' download explores the symptoms you may be experiencing in your business that indicate that it may be time to consider outsourcing your marketing activity.

Our easy-to-follow guide was written by our Inbound Marketing Account Managers, and explains how an experienced marketing consultancy can boost your productivity and marketing ROI.

Our eBook explains:

  • The seven tell-tale signs that it’s time for you to consider outsourcing your marketing and why.

  • How a marketing consultancy can help you establish the ROI of your marketing activities.
  • How you expand your capacity to catch up on existing campaigns while planning new ones.
  •  How to identify the reason behind the decline in your lead generation activity.

Download Now
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